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New tool will measure societal impact that conferences have in Edinburgh (from http://www.bing.com/news/apiclick.aspx?ref=FexRss&aid=&tid=634e89be8c0745ca9bbe4b886576a79b&url=https%3a%2f%2fwww.msn.com%2fen-gb%2fnews%2fother%2fnew-tool-will-measure-societal-impact-that-conferences-have-in-edinburgh%2far-AA133j6X&c=12811200143222579199&mkt=en-us)
Edinburgh-based event professionals have pressed the button on a new tool to measure the societal impact that conferences and business events have in the city.